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make_videos.py or record and embed your own.)An instructional strategy is the plan for how learners will get from their entry skills to the objectives: the sequence of content, the events that happen in each lesson, the kinds of practice and feedback, the grouping, and the media. Dick and Carey place it after assessment so that every strategy decision can be checked against "does this help learners perform on the assessment, and therefore on the job?"
Three frameworks organize most strategy decisions: Gagné's nine events for the structure of a lesson, Merrill's First Principles for the quality of the whole, and the cognitive research on practice, feedback, and scaffolding for the details.
Gagné argued that learning requires a sequence of internal processes (attention, expectancy, retrieval, encoding, responding, reinforcement, retrieval cues, generalization) and that instruction should supply external events that support each. The nine events:
| Event | Purpose | Examples |
|---|---|---|
| 1. Gain attention | Orient the learner | A surprising fact, a problem, a short scenario, a question |
| 2. Inform learners of the objective | Set expectancy | State what they will be able to do and why it matters |
| 3. Stimulate recall of prior learning | Activate relevant knowledge | Quick review, a question about experience, a pretest item |
| 4. Present the content | Provide the stimulus | Explanation, demonstration, worked example, reading, video |
| 5. Provide learning guidance | Support encoding | Analogies, cues, examples and non-examples, concept maps, hints |
| 6. Elicit performance | Have learners respond | Practice problems, simulations, role-play, application tasks |
| 7. Provide feedback | Reinforce and correct | Specific, timely feedback on the practice |
| 8. Assess performance | Confirm learning | Posttest, performance assessment |
| 9. Enhance retention and transfer | Support generalization | Varied practice, spaced review, application to new contexts, job aids |
The events are not a rigid script. A lesson may cycle through events 4 through 7 several times, and a problem-based lesson may start at event 6. But a lesson missing events 6 and 7 (practice and feedback) is a presentation, not instruction, and lessons missing event 9 rarely transfer.
Apply the five principles to the whole unit, not just each lesson:
The cognitive research on learning is consistent on several points that strategy should honor:
Scaffolding is support that lets learners perform beyond their current unaided ability and that is withdrawn as competence grows. Cognitive apprenticeship (Collins, Brown, and Newman) names the moves: modeling (the expert performs and thinks aloud), coaching (guided practice with feedback), scaffolding and fading, articulation (learners explain their reasoning), reflection (learners compare their process with the expert's), and exploration (learners frame and solve their own problems). This sequence is a strong default for complex skills and is compatible with Gagné's events.
Strategy includes who learns with whom and where: self-paced, instructor-led, cohort-based, blended. Decide based on the learner and context analysis. Collaboration helps when the task benefits from multiple perspectives or when articulation is a goal; it hurts when it adds coordination load to a task that does not need it. Online delivery requires deliberate design for social presence and for the self-regulation that self-paced learning demands.
Choose media after strategy, not before. The question is not "should we use video?" but "what does event 4 (presentation) or event 6 (practice) require, and which medium supports it best at acceptable cost?" Clark's long-standing argument is that media do not cause learning; methods do. Media constrain which methods are feasible. A simulation is worth building when the practice it enables cannot be provided otherwise; a video is worth producing when demonstration of a dynamic process is needed and text cannot convey it.
For each lesson or unit in your instructional plan, specify:
Then check the whole plan against Merrill's principles and against cognitive load.
Clark, R. E. (1994). Media will never influence learning. Educational Technology Research and Development, 42(2), 21–29.
Collins, A., Brown, J. S., & Newman, S. E. (1989). Cognitive apprenticeship. In L. B. Resnick (Ed.), Knowing, learning, and instruction (pp. 453–494). Lawrence Erlbaum.
Dunlosky, J., Rawson, K. A., Marsh, E. J., Nathan, M. J., & Willingham, D. T. (2013). Improving students' learning with effective learning techniques. Psychological Science in the Public Interest, 14(1), 4–58.
Gagne, R. M., Wager, W. W., Golas, K. C., & Keller, J. M. (2005). Principles of instructional design (5th ed.). Wadsworth.
Merrill, M. D. (2002). First principles of instruction. Educational Technology Research and Development, 50(3), 43–59.
Sweller, J., van Merriënboer, J. J. G., & Paas, F. (2019). Cognitive architecture and instructional design: 20 years later. Educational Psychology Review, 31, 261–292.
van Merriënboer, J. J. G., & Kirschner, P. A. (2018). Ten steps to complex learning (3rd ed.). Routledge.